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Funding Programs

Tourisme Mauricie is continuously monitoring available funds and grants for tourism businesses in the region. Whether municipal, provincial, or federal programs, we strive to identify what is most relevant for your business.

 

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Here are the currently available programs:

Tourisme Mauricie Grants and Funds 447

The financial partnership agreement is a sum of money provided to enable the realization of a business partnership, an activity, an event, or a project, in exchange for a counter-performance that may take the form of advertising or visibility.

Tourisme Mauricie can provide up to a maximum of $7,000 per financial partnership agreement based on the score obtained in the evaluation grid.

The Regional Partnership and Digital Transformation Agreement in Tourism 2022-2025 (EPRTNT22-25) reflects the shared commitment of the Ministry of Tourism (MTO) and Tourisme Mauricie to collaborate in financial support and guidance for tourism businesses in the Mauricie region for their development and growth, in a responsible and sustainable approach.

THIS PROGRAM IS OVER.

Other Programs 447

Thea0Tourist Attractions Development Support Program (PADAT) is administered by Investment Quebec on behalf of the Ministry of Tourism. It offers flexible and advantageous financial solutions.

Available funds: 100 million

Program end: December 31, 2025

Fund segment

The program provides eligibility criteria and terms according to the following two segments:

Segment 1: Support for the Development of Tourist Attractions

General objectives of the segment are:

  • To stimulate private investment for the renewal of the tourism offer in Quebec;
  • To promote business succession in tourism enterprises;
  • To ensure the growth, development, and sustainability of tourism businesses;
  • To stimulate regional economies by increasing the number of visitors and growing tourism revenue;
  • To increase the economic and social vitality of communities and regions by developing a sustainable, original, and diversified tourism offer.

Segment 2: Funding for Hotel Establishments
General objectives of the segment are:

  • The improvement of hotel infrastructure conditions and the addition of tourist accommodation units;
    • More specifically, this segment aims at:
      • The renovation and upgrading of accommodation units, meeting or convention rooms, public areas (lobby, reception, rest areas, public restrooms, bars, and other interior layouts), or the exterior structure of the building (cladding, roof, doors, and windows, etc.);

  • The addition of hotel infrastructure.

Type of funding:
Pr
ts

Application date:
Continuous

Contact person:
Annie Cloutier,annie.cloutier@invest-quebec.com

The Ecoleader Fund<m> aims to support businesses wishing to hire an expert to help them adopt eco-friendly business practices and prepare for acquiring clean technologies.< span>a

Program end:
September 30, 2026 a

Eligible enterprises:

  • Being a for-profit business or a social economy company;
  • Having a business located in Quebec.<a>

Non-eligible enterprises:
self-employed workers, condominium associations,<> financial services companies.<>

Eligibility criteria:
Support in implementing eco-friendly business practices and in implementing clean technologies

Type of funding:
Subsidy<0a

Fund Segments:

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Specific support for implementation
Segment 1 – company: aims to realization of individual company projects wishing to address their specific environmental issues:

For example, here is a list of sectors covered by clean technologies:

  • Non-hazardous waste management;
  • Transport technologies;
  • Biomaterial production;
  • Atmospheric pollution or exhaust gas management and treatment;
  • Industrial wastewater and sewage management and treatment;
  • Reducing use, recycling and treatment of drinking water;
  • Groundwater, surface water, and leachate treatment;
  • Soil, sediment, and sludge treatment;
  • Clean energy and bioenergy production;
  • Energy efficiency technologies;
  • Energy storage and smart grids.< l>< l>

Eligible expenses: professional fees, travel expenses, training costs, material costs, communication costs.<0a

Application date: continuous, deadline September 30, 2026. Projects must be completed by January 31, 2027.<><< l><< l>

The Fund to Stimulate International Business Tourism 2023-2026< >

aims to

Eligible enterprises: NPO, nonprofit organizations, cooperatives, municipal entities, communities, organizations, businesses and Indigenous nations. Being an entity active in attracting events. Aiming to host a large-scale international business event in Quebec.<0a

Non-eligible entities:<a Suppliers: accommodation, convention centers, event agencies (they can still be partners)

Supported activity sectors:International business tourism

Eligible events: Conferences, trade shows, business meetings.<a Eligibility criteria:<>being a large-scale international business event and being held in Quebec.

Fund Segments

Segment 1: Support for the realization of business plans and bid books to support the arrival of a large-scale international business event in Quebec.

Eligible expenses:

Segment 2:
: Support for prospecting and familiarization activities aimed at hosting a large-scale international business event in Quebec.

Eligible expenses:<>
Travel expenses (transport, accommodation, meals), event registration fees, specialist fees necessary for prospecting or preliminary start-up of an event.

Funding, Segments 1-2:

Subsidy, maximum aid rate up to 100%

Segment 3:
: Support to set up financial incentives intended to encourage the attraction of large-scale international business events. This incentive will help persuade decision makers to choose Quebec for their event

Eligible expenses: Application dates:

  • May 2, 2025
  • July 4, 2025
  • September 5, 2025
  • November 7, 2025
  • January 9, 2026
  • February 6, 2026

Contact person:
Florence Mariage: fstai@tourismelaval.com

The program Sustainable Shift by Événement Attraction Québeca is
intended to
support the implementation of innovative projects promoting the use of active and collective transport during festivals and tourism events. Implement projects that will encourage the public to use more active and collective transport modes during festivals and tourism events.

Eligible enterprises: NPO, nonprofit organizations, cooperatives, municipal entities, communities, organizations, businesses and Indigenous nations.

Eligibility criteria:
: Held in Quebec, with a minimum duration of 2-day program, thematic and activity programming, having at least held one edition.

Fund Segments

Segment 1.1:
0a: Pilot or onsite infrastructure projects.

Projects aimed at wholly or partially reducing nuisances caused by festivals or events. Improve accessibility for people with reduced mobility. Allow municipalities to benefit from arrangements after the events.

Funding:
: Subsidy, maximum aid rate of 50%

Segment 1.2:<a: Awareness and promotion projects. Raise awareness and promote active and collective transport. Establish incentives for using active and collective transport. Eligible expenses: equipment rental, machinery, material acquisition, supplies, essential infrastructure for project’s implementation, layout fees, urban furniture costs, creation of signage tools and professional fees.

Examples of projects:
changing route, schedule or additional public transport for the festival or event. Ticket price reduction. Initiating communication campaign for transport measures. Creating new signage. Develop new bike paths, pedestrian paths for pedestrian safety. Initiate awareness campaign for using active and collective transports.

Application dates: continuous, until fund depletion.

Contact person:viragedurable@eaq.quebec

The Tourism Innovation Program aims to facilitate the implementation of innovative projects in tourism companies. Accelerate the realization of structuring projects to enhance the quality of the offer from tourist organizations. Strengthen networking between tourism companies and innovative companies. a0

Available Funds: 10 million

Program End Date: March 31, 2026a0

Eligibility Criteria:a0

  • ATR and ATS and privileged partners of the MTO.
  • Tourism industry companies.
  • Organizations active in innovation.
  • Economic development organizations.
  • Any other organization whose activities are deemed relevant to achieving the targeted objectives.

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Fund Components

Component 1: Call for proposals to support the development of innovative solutions

As part of this component, calls for proposals will be made to innovative companies to promote the development of solutions to meet needs and challenges previously identified by tourism stakeholders or Ministry of Tourism partners.

Eligibility Criteria:a0To be selected, projects must meet the following three criteria:

  1. Be unifying, meaning they must impact more than one region, more than one company, or more than one sector.
  2. Have a carrier, either a sectoral tourism association (ATS), a regional tourism association (ATR), or an organization capable of representing all its members impartially and committed to managing the project, including development phases, pilot projects, and implementation.
  3. Propose an innovative solution.

Funding:a0Selected projects will receive financial support up to $75,000 for challenge calls and $150,000 for solution calls.

Component 2: Support for the realization of projects and the development of innovative companies

Selected innovative companies will benefit from support and a lump sum to stimulate their growth. Additional funding may also be provided for them to adapt their solution to targeted tourism companies.

 

Funding: Support valued at $45,000 per company to maximize the reach of the solution. a0

  • Project Funding:a0Support the implementation of innovative initiatives, whether individual or collective. Funding responsive to requests from tourism sector stakeholders. It helps to support the implementation of solutions while reducing the perceived risk of adopting new practices.a0

Funding:a0Maximum funding of $90,000. The company must provide a 50% contribution to the project cost.a0

Component 3: Networking with regional innovation organizations

In parallel, the MT Lab will carry out various networking and advisory activities to support organizations in their initiatives to promote the emergence of an innovation culture in the tourism sector and facilitate the adoption of innovative solutions.

Type of funding: Granta0

Submission Datea0: Continuous

Contact:a0Nathalie Pentier, nathalie@mtlab.ca

The program aims to financially assist accommodation establishments, tourist attractions, certain services, and reception and information centers in transforming or improving their infrastructures to make them accessible to people with disabilities.

dc49 Assistance from the K00e9roul team

dc49 Funding up to 80% of project costs, up to $100,000

dc49 60% of the grant upon signing the financial assistance agreement, 40% upon completion of work following obtaining the accessibility rating awarded by K00e9roul or the enhancement of the already accessible offer

Contact K00e9roul today

dc47
Telephone: 514 252-3104
Email: paet@keroul.qc.ca

Tell us about your projects!

Several funding programs are available for businesses in the Mauricie.

There is likely a possible funding source to help you realize it. Whether it’s through a grant, a fund, or even a loan, we can assist you in finding the right fit!

Do you have a project? Do you have questions? It’s time to talk about it!

Contact us!

  • Claudie Perreault

    Development and Member Services Advisor - Culture, Art and Heritage - Hotel Accommodation - Entertainment and Leisure - Events

  • Kaven Brassard

    Development and Member Services Advisor - Sports and Outdoors - Hunting and Fishing Lodges - Camping - Chalet - Collective Accommodation and Vacation Camps - Transportation

  • Catherine Cournoyer

    Strategic Advisor – Development, Reception and Business Intelligence - Cities and MRCs

  • Marie-Jos00e9e Savard

    Senior Advisor - Development and Member Services - Innovation - Agritourism, Restaurant, Microbrewery and Snack Bar - Boutique - Related Service