Financial Partnership Agreement
Tourisme Mauricie launches its 2025 Financial Partnership Agreement Program, also known as the sponsorship program, designed to support initiatives that help showcase and strengthen the region’s tourism offer.
Program objectives
- Structure and align fund management related to sponsorships in accordance with the mission and strategic objectives of Tourisme Mauricie.
- Clarify scope, guiding principles, applicable criteria, management principles, application processing, and administrative responsibilities. The program also seeks to harmonize practices and avoid duplication.
- Promote the region while respecting the organization’s core values: authenticity, innovation, boldness, and sustainable development. Sponsorship is granted to activities, events, or projects that contribute to Tourisme Mauricie’s regional mission.
- Establish a corporate positioning framework in exchange for visibility valued in proportion to the sponsorship amount granted. This exchange must be based on mutual agreement.
